People Don't Choose Brands; They Choose Stories

People don't choose brands based on skill alone, they choose brands that tell stories that resonate with them.

In the latest episode of Tech Careers and Money Talk, Mike Kim drops some truth bombs about the importance of building relationships through storytelling. 🎙️

🚀 It's not just about closing a sale: Marketing is about opening a relationship with your audience.

🚀 If everything was based on skill alone, everyone would choose the same people and brands.

🚀 Storytelling is essential for marketing because it allows you to connect with your audience on an emotional level and build relationships.

Don't miss out on this eye-opening episode of Tech Careers and Money Talk! Tune in now and gain a fresh perspective on marketing. 🎧

Listen here: https://www.techcareersandmoneytalk.com/career-capital-power/

Share your thoughts using #TechCareersAndMoneyTalk. Join the conversation today! 💬🗣️